For researchers: An introduction to MailChimp


E-newsletters can be a great way to share updates on your projects with a wide audience. They can help you increase impact from your research by showcasing your results, increasing networking opportunities, or even finding collaborators.

This workshop will enable you to get started creating your own e-newsletter using MailChimp, a free, online e-newsletter platform. We cover the basics of setting up a mailing list; creating and using an e-news template; sending your news; and reviewing delivery reports. By the end of the session you’ll have set up your own newsletter template and be ready to start spreading the word about your research.

Course Length

3 hours

Number of Delegates

The course is designed to work with a maximum of eight delegates per trainer.

Who should attend?

This course would be useful for researchers at all levels who would like to explore the potential of using e-newsletters to enhance communication of their research to stakeholders.

What to expect

  • A hands-on introduction to MailChimp
  • Opportunities to discuss individual projects
  • A friendly environment in which to ask questions and troubleshoot
  • Top tips to take away.

What you’ll learn

  • How to set up your MailChimp account
  • Constructing and managing mailing lists
  • How to create a sign-up form and where to use it
  • Designing a re-usable template
  • Creating your first newsletter
  • Sending out your newsletter
  • Reviewing your audience’s reaction.
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