Our skill in spotting the story and our journalist contacts helped a research institute gain coverage in UK media
Founded in 1884, and located in the beautiful setting of North Wales, Bangor University’s teaching and research is organised across nine schools, with over fifty specialist research centres covering a wide range of disciplines.
Journal papers in nuclear engineering rarely offer opportunities for big stories, so we needed to look beyond standard press releases to other angles for the research. We interviewed the Institute’s Director and Deputy Director to gain an overview of the research and see where media opportunities might lie. A chance comment by the Director allowed us to spot the opportunity for an opinion article. We also saw that the opening of new laboratories – the Bangor University Fuel Fabrications Facility (BUFFF) – might offer the chance of a feature opportunity or exclusive for a science journalist.